Tuesday, March 02, 2010

PEN story by olympus



see: PEN story stop motion video by olympus. this is incredible! advertising campaigns just get better and better these days, don't you think?

15 comments:

  1. i saw this via blinksoflife.blogspot and it's amazing isn't it :) i want one!

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  2. this is fab! and the song on my blog is called "norway" by beach house. their new album teen dream is wonderful :)

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  3. This video is amazing!

    And I just bought a PEN about three weeks ago!

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  4. not wanting to spoil the party or anything but this ad is a straight rip-off of this:http://www.youtube.com/watch?v=rmkLlVzUBn4

    as and ad-creative these days all you have to do is steal ideas off youtube; pop your client's product in there, take the credit for someone else's hard work and collect your fat paycheck. lazy beyond belief!! it happens all the time and I find it infuriating.

    sorry, but I just had to vent! I'm off to have a cup of tea and calm myself down now ;0)

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  5. yup :) I'm considering to buy one!

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  6. Yes, when clients are openminded creatives can do really good things.

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  7. @famapa - oh no!! yes, it is pretty much the same concept but just different story on the photographs!

    wow, i don't know what to say about this. can we categorise this as plagiarism? or just because they both have different stories, it's considered ok? just really really curious because this is quite a big campaign and for big brands like olympus this campaign must have been approved by the legals before it was launched.

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  8. hmmm whatever the legalities, great concept!

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  9. NO WAY! that is just amaaaazing. must have taken for-EH-ver!!

    (also, my two cents: more than one person can have the same idea and execute it similarly, without having copied the other...if that makes sense)

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  10. Hi there!
    What a lovely blog you have!

    Have a great day
    Hugs Gunilla in Singapore

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  11. Halo Laura,

    yeah, when i saw it, i remember that wolf and pig one. oh well, both are so good, still amazed me how those people made it, haha.

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  12. Stop motion at its best. Love the music.

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